High/Low Titles – What Does That Mean?

by Lara Neel, Trade Marketing Manager

Those of us who publish books can sometimes be (accurately!) accused of developing our own language, of sorts. For example, you may have noticed that we tend to call a book a “title.” I think that’s because we want to be clear when we’re talking about a set of ideas, words, and photographs, without the confusion of worrying about the exact format. Using those definitions, one title could spawn many, many books. Read More