The title of this post might be a little misleading. I don’t actually have any tips you, reader. What I do have is a whole boatload of tip sheets that I should be working on right now.

Think of the last book you read. Now write a brief description of the book, a sales handle, 3-5 selling points, and throw in some nice author and illustrator (if relevant) bios while you’re at it. Then check that the pricing, page count, trim size, and a few other details are accurate. This is the task ahead of me—multiplied by 16. The purpose of tip sheets is to provide the sales and marketing departments with key information about each book so that they can go forth and do what they do.

So if you have ever wondered what editors do when they’re not editing…they might just be up to their eyeballs in tip sheets.